If there is a single concept that is the driver of much of the Internet’s growth over the past decade – not to mention nearly all of Google’s annual revenue of $25 billion – it is the concept of keywords. Keywords are what we type in when we are searching for products, services, and answers […]
Tag Archives: SEO
Don’t Rev the Search Engines Yet
As more and more customers use the Internet to research purchases, you might assume that any online marketing strategy requires a significant level of search engine optimization (SEO). But if your target market is local, argues Kenton Newby in an article at MarketingProfs, that assumption may not necessarily apply. “[A]lthough SEO has proven to be […]
