Being the first, the best, or the only one doing something (and in a way meaningful and relevant to your customers) is a strategy your company can use to stand out from your competition. Something that is relevant to all your customers is how they compensate you for your products or services. Adding a spin […]
Tag Archives: Idea Sandbox
What is WOM and how does it relate to Social Media?
What is Word of Mouth (WOM)? WOM has become the term for information (good/bad) about you, your product/service, company, or brand that is passed from a person to a person (in various means) with the result of an action being taken. It is the opposite of mass advertising. It is generally understood that is is […]
